Marking the latest milestone in a new kind of space race, India's Chandrayaan-3 mission touched down safely on the moon. CU ºù«ÍÞÊÓƵ astrophysicist Jack Burns gives his take on why nations and companies are hurrying to parts of the moon that no Apollo craft ever visited.
Companies change their name for many reasons, all with the hope of creating “stronger, favorable, unique associations." Get CU Marketing Professor Donald Lichtenstein’s take.