Photography
Images used for CU ºù«ÍÞÊÓƵ should reinforce the Be ºù«ÍÞÊÓƵ tagline. Basic guidelines to follow and examples are shown below.
- Bold imagery
- Straightforward, in-your-face portraits
- Active, energetic situations
- Simple, easy-to-understand subjects
- Realistic and believable
- Human and emotional moments
- Natural, contemporary lighting